Certification Preparation for Pardot Consultant (CRT160)

 

Course Overview

Are you currently a Certified Pardot Specialist that wants to tackle the Certified Pardot Consultant certification? Our 5-day virtual instructor-led course gives you the in-depth knowledge and hands-on experience needed to consult and implement Pardot. To help you balance your working time, the class meets virtually 3 hours per day to prepare you for the Salesforce Certified Pardot Consultant Exam. You will learn how to successfully onboard new Pardot customers and get a sound understanding of implementing Pardot.

Who should attend

The Salesforce Certified Pardot Consultant credential is designed for those who have experience implementing Pardot solutions in a customer-facing role. You’ll need to be able to design and implement Pardot solutions that meet customers’ business requirements and contribute to their long-term success.

Generally, a course participant has at least six months of hands-on experience implementing the Pardot application and associated tools and possesses the facilitation and consultative skills to gather the business requirements, design solution alternatives, and implement them to meet business needs.

Prerequisites

  • Hold current Salesforce Certified Pardot Specialist credential.
  • Familiarity with the Salesforce Sales Cloud Platform.
  • At least 6 months’ hands-on experience implementing or consulting on Pardot.

Course Objectives

When you complete this course, you will be able to:

  • Be prepared to implement Pardot successfully.
  • Prepare for Pardot implementation through discovery and account configuration.
  • Establish marketing assets and personalization.
  • Enhance Pardot usage through lead qualification and automating business practices.
  • Engage and use Salesforce Engage.
  • Sit for the Salesforce Pardot Consultant Certification.

Course Content

Course Introduction
  • Course Resources
  • Course & Exam Prerequisites
  • About the Exam
Intro to Discovery
  • Statement of Work
  • Discovery Questionnaire
Account Configuration
  • Technical Setup Items
  • Connected Apps
  • Salesforce Integration
  • Usage and Governance
  • Data and Asset Migration
Personalizing the Prospect Experience
  • Content Marketing Best Practices
  • Variable Tags
  • Advanced Dynamic Content
Email Marketing
  • Email Marketing
  • Lead Nurturing
Lead Generation
  • Tracking Links
  • Forms and Form Handlers
  • Layout Templates
  • Multivariate Tests
  • Reporting
Lead Qualification
  • Scoring Categories
  • Grading
Automating Business Practices
  • Routing Leads Across the Business with Assignment
  • Automation Tools
Salesforce Engage
  • Engage Campaigns
  • Engage for Gmail
  • Engage Reports
  • Engage Alerts
  • Engage for Salesforce1
Discovery Review
  • Mapping LenoxSoft’s Goals to Pardot Features

Preise & Trainingsmethoden

Online Training

Dauer
5 Tage

Preis
  • auf Anfrage
Klassenraum-Training

Dauer
5 Tage

Preis
  • auf Anfrage

Derzeit gibt es keine Trainingstermine für diesen Kurs.